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Strategic Communications Planning event on Feb. 26 at The Centre Club

January 27, 2014

ChartingthecourseCEOs have a vision for their organization. PR professionals help the CEO communicate their vision and plot a communications course that puts the company in a proactive position to succeed – to get where they are going.

Mastering the strategic communications planning process is essential for success in public relations. It is also a continuous professional growth opportunity. Whether planning a low-budget, short-term awareness program targeting a niche audience, or a broad, multi-year program aimed at influencing behavior of thousands nationwide, the steps to the plan remain the same.

Be sure to join PRSA Tampa Bay for an informational breakfast seminar focused on crafting effective strategic communication plans featuring 20+ year PR veteran and Director of Strategic Communications for Moffitt Cancer Center, Suzanne Grant and President and CEO of Clearview Communications + PR, Michelle Griffith. We’ll call for “all hands on deck” for an interactive discussion with life-saving tips and examples of how to keep your planning afloat.

Agenda
7:30 a.m. Check-in, networking
8 a.m. Announcements, program begins
9:30 a.m. Program concludes

The program will include:

  • Why your boss should care? Getting buy in.
  • The five Ps.
  • How to work the underwhelming task of a plan into your already loaded schedule.

For more information or to register, visit the event registration page here.

*Please note: Tickets for this event are $25 for members and $35 for non-members if purchased online by February 25, 2014. If seating is available the day of the event, the registration cost is $45 for both members and non-members, payable by check or cash only. Please register early!

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