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PRSA Tampa Bay Member Spotlight: Bobby Eagle

June 18, 2013

Every two weeks, we put a spotlight on a PRSA Tampa Bay member to learn more about their public relations background, advice on best practices and why they love working in the field.

Next up on the blog –– Bobby Eagle, Senior Public Relations Manager at Syniverse, who says there isn’t much he doesn’t love about working as a PR professional.

Bobby Eagle

Bobby Eagle

Name: Bobby Eagle

Title: Senior Public Relations Manager

Company/Organization: Syniverse

PRSA Involvement (past and present): 2012 Secretary; 2013 Board Member; previous years served on the programs committee

Links to Personal and/or Professional Social Channels: Twitter: http://www.twitter.com/robertceagle
LinkedIn: http://www.linkedin.com/pub/bobby-eagle/7/116/5b1/

1) Tell us a little bit about your career, educational/professional background and how you got to where you are today.
I was very fortunate to get an early start in public relations, taking an internship my final semester of high school on the public relations team for a minor league hockey and arena football franchise. I was hooked from the beginning and earned my degree in public relations from the University of Florida (I’m an excessively proud Gator). During my time at UF, I had a number of professional opportunities and was selected to serve on the University’s PRSSA Bateman competition team. Bateman remains one of the most grueling and satisfying experiences of my career. Upon graduation, I started working at Syniverse and have been extremely fortunate to work for some amazing mentors who have helped me grow in my career over the years.

2) What do you suggest students do to stand out among applicants in the competitive job market?
Two of the most important skills in this industry are the abilities to write and to think critically. Any candidate – student or not – who can demonstrate these skills will stand out from the competition. One of the best ways for students to hone both of these talents is to spend time as a reporter.

Volunteer at your student newspaper or other local publications. Not only will you gain experience gathering information and distilling pertinent details into stories, you’ll also quickly grow your portfolio of writing samples. It’s also a great way to gain familiarity with the editing process.

3) What do you love most about working as a PR professional?
There isn’t much I don’t love about working as a public relations professional. I especially love the strategic nature of this profession and the fact that every day presents a new challenge as well as a new opportunity to learn. I have the benefit of working with and for some incredibly intelligent people with diverse backgrounds. As a result, each team member contributes in his or her own way to make the team better on a daily basis.

4) Do you think it takes a certain kind of personality to thrive in PR? What traits are most important?
It does take a certain type of personality to thrive in public relations. As I mentioned, two of the most important traits are the abilities to write and to think critically. On top of that, it’s important to have a passion for public relations to help make it through the long hours and ever-changing environment to achieve long-term success.

5) What’re some of your personal hobbies outside of work?
Away from work, I most often can be found in Gainesville or other towns around the Southeast following Florida Gator football. When football isn’t in season, I enjoy spending time fishing and boating around Tampa Bay.
If you are interested in being featured in a “PRSATB Member Spotlight,” please reach out to Jenna Stock.

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